What does “successful creative collaboration” even mean? We interviewed 20 marketers to find outAugust 31, 2022
Creative collaboration is difficult to define and even harder to sustain. We asked 20 marketing pros what they believe is the key to success
Air’s new Slack integration: Keep your team on the same pageAugust 23, 2022
Presenting Air’s Slack Integration: Increased visibility, smoother collaboration, and new efficiency for marketing and creative teams who use Air.
How to plan your social content calendar right: Lessons from CurologyAugust 15, 2022
Curology strategically plans their social content calendar to include visual assets the educate, empower, engage, and entertain their audience.
Guide to building landing pages that convert August 08, 2022
There's real science and strategy involved in creating landing pages that convert. This post will help you get the formula down.
How August, Misfits Market, and other challenger brands thrive by breaking convention July 26, 2022
Challenger brands drive profits and social change by breaking convention in an authentic way — here’s how five brands pull it off.
Designing the system used to import 16M (and counting) assets into AirJuly 20, 2022
At Air, a core pillar of the service we offer is the ability to effortlessly move content into our platform. Here's how that works behind the scenes.
How brands like Airbnb built winning campaigns on tight budgetsJune 14, 2022
As long as your brand can build and maintain an engaged community, you can leverage that community for extremely cost-effective branding campaigns.
How to define your brand: 4 core strategies for successJune 07, 2022
Here are 4 key strategies that will help you define a resonant, successful, and long-lasting brand.
How performance marketing strengthens brand strategy — and vice versaApril 27, 2022
Brand marketing works, but it's difficult to quantify. Performance marketing helps you scale efforts while staying true to brand values.