“It takes a lot of emotional intelligence to be in a job like this”: May Aboubakr on Creative OpsNovember 17, 2022
A conversation with May Aboubakr, VP of Creative & Marketing Internal Operations at Chobani, about the skills necessary to work in Creative Ops.
“Creative ops is the glue for all creative work”October 24, 2022
A conversation with Mara Isip, Creative Director at Zocdoc, about the skills necessary to be a creative director and what defines effective creative ops.
I spoke to 20 creative directors in 2 weeks; here are 5 things I learnedOctober 05, 2022
Air's CEO, Shane Hegde, shares 5 insights drawn from 20 discussions with creative directors about the work of creative operations.
What does “successful creative collaboration” even mean? We interviewed 20 marketers to find outAugust 31, 2022
Creative collaboration is difficult to define and even harder to sustain. We asked 20 marketing pros what they believe is the key to success
How to plan your social content calendar right: Lessons from CurologyAugust 15, 2022
Curology strategically plans their social content calendar to include visual assets the educate, empower, engage, and entertain their audience.
Creative and Marketing teams clashing? These tools can helpMay 11, 2022
If your creative and marketing teams are clashing, don’t start finger-pointing: Blame your legacy cloud storage system.
Why on-asset feedback is a must in creative workMay 04, 2022
Delivering creative feedback is only difficult because you let it be. Fix that with on-asset feedback.
How to give better feedback: Show and tellApril 27, 2022
How people who lack a full vocabulary and knowledge of visual work can better translate their feedback into action items for their creatives.
How Dropbox hurts your marketing strategy (and how to break free)April 13, 2022
Dropbox is actively hurting your marketing strategy by wasting your team’s time. Read on to learn more about Air, an incredible alternative to legacy cloud storage.