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Creative Ops

Five reasons why Air beats a DAM every time

January 13, 2023 · 1 min read

There are countless reasons why Air is better than a boring old DAM (digital asset management) tool. Here are five to get your started:

  1. Air is a cloud-based solution, which means it can be accessed from anywhere, at any time, as long as you have an internet connection. This is in contrast to traditional DAMs, which are often stored on-premises, making them less accessible.

  2. Air allows for real-time collaboration, which means multiple users can work on the same project at the same time, without the need for version control or emailing files back and forth.

  3. Air provides a more intuitive user experience, which makes it easier for non-technical users to navigate and use. Traditional DAMs can be more complex and difficult to use.

  4. integrates with other tools, such as Adobe Creative Cloud, which makes it a more seamless part of your workflow. Traditional DAMs may not have this capability.

  5. Air is designed for creative operations, which means it has features specifically tailored for managing creative assets, such as the ability to track usage rights and approvals. Traditional DAMs may not have these features.

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